The Agentic Commerce Ecosystem Map
(updated on 03/03/2026)
Welcome back folks,
This week is about the new edition of the Agentic Commerce Ecosystem Map. I am trying to keep to a monthly update and expand the categories which have less players that have shown up on my radar.
Link to the high resolution Agentic Commerce Ecosystem Map: Agentic Commerer Ecosystem Map
Here are the new additions, bucketed by category 👇
Payments: InFlow Pay, Sapiom, Radius Payments, Natural, DEUNA
Identity & Authentication: Amperity, Treasure Data
Search & Discovery: vviinn, Doofinder
Personalization & Recommendations: Clerk.io
Conversational & Customer Services: Cavalry, Flip, KODIF, Replicant, Mavenoid, Tidio, Dixa, Verloop.io
Marketing & Engagement: Markopolo AI INC, GrowthLoop, Aampe, Postscript, Attentive, Braze, Klaviyo
Advertising & Creative: Thrad
Trust & Risk: Riskified
Returns & Post Purchase: AfterShip
Procurement & Supply Chain: Fairmarkit
Pricing & Promotions: Omnia Retail, Zilliant
Agent Orchestration & Infrastructure: Dataiera
If you see something missing, please reach out to share. Close to 30% of the new logos I add every month were brought to my attention by the community.
Would love your feedback in the comments or direct.
Stay tuned, more to come in the coming weeks!
Cheat Sheet - Trying to answer questions across the shopping journey
Use the below questions to navigate your way on the Agentic Commerce Ecosystem Map:
1️⃣ Awareness & Discovery (2 questions)
How do agents find products? → Search & Discovery
How do I get discovered by agents? → Advertising & Creative
2️⃣ Consideration & Engagement (3 questions)
How do I talk to my customers? → Conversational & Customer Service
How do I personalize each customer’s journey? → Personalization & Recommendations
Where do I store product data for agents? → Catalog & Content
3️⃣ Decision & Conversion (5 questions)
How do I compete on price? → Pricing & Promotions
How does my site handle agents? → Browser Automation & Web Access
How do agents verify buyers? → Identity & Authentication
How do agents pay? → Payment Infrastructure
How do I prevent fraud and stay compliant? → Trust & Risk
4️⃣ Fulfillment & Logistics (1 question)
How do I get orders to customers? → Fulfillment & Logistics
5️⃣ Post-Purchase & Loyalty (2 questions)
How do I handle returns and loyalty? → Returns & Post-Purchase
How do I keep customers coming back? → Marketing & Engagement
+ the Merchant Infrastructure & Operations Layer (7 questions)
This isn’t part of the customer journey, these are merchant setup + platform decisionsthat determine what’s possible downstream:
How do I manage my suppliers and inventory? → Procurement & Supply Chain(Merchant Ops)
How do I automate my internal operations? → Operations & Automation (Merchant Ops)
What language do agents speak? → Protocols & API Standards (Technical Setup)
What commerce infrastructure do I need? → Commerce Platforms (Platform Setup)
How do I sell on multiple channels? → Marketplace Platforms (Platform Setup)
Who coordinates multiple agents? → Agent Platforms & Orchestration